What I Have Learnt From My Poster Research

When researching other movie posters I found that there were certain similarities that they all used in order to stay within convention and the genre. Here is what I found:

• Red, white and black colour scheme
• Small titles - generally at the bottom of the poster
• The release date
• Low-key lighting
• Use of one large image to grab the audiences attention - optical focus
• Captions
• Anchorage